Adobe & Microsoft Partnership UpdateMar 16, 2017
In September of 2016, Adobe and Microsoft announced a strategic partnership to help businesses transform customer engagement. While many exciting developments are still underway, the first tangible results of this partnership are here.
Adobe Solution Partner Program (SPP) members can access more info, including updates, about this ground-breaking partnership can be found here. To become a member of the Adobe SPP, please scroll down to the last section of this article for instructions.
Our initial work has been focused on connecting sales and marketing interactions. Today’s consumer expects enterprises to know about all the interactions she has had with them. But with different solutions handling different parts of her journey, this can be challenging. We are addressing this challenge through a connection between Adobe Campaign, Microsoft Dynamics 365 and Power BI.
Adobe SPP members can find out more here:
Campaign Orchestration + Microsoft Dynamics
- Demo Slides for Adobe Campaign-MS Dynamics 365 joint Use Case ›
- Datasheet for Adobe-Microsoft Campaign Orchestration Use Case ›
- Customer Presentation: Campaign Orchestration + Microsoft Dynamics ›
- Architecture Diagram: Campaign Orchestration + Microsoft Dynamics ›
- Campaign Orchestration + Dynamics 365 Page on Adobe.com ›
- Campaign Orchestration Page on Adobe.com ›
Web Experience Foundation + Microsoft Azure
- Customer Presentation: Web Experience Foundation + Microsoft Azure ›
- Architecture Diagram: Web Experience Foundation + Microsoft Azure ›
- Web Experience Foundation + Microsoft Azure Page on Adobe.com ›
- Digital Foundation Page on Adobe.com ›
Partners attending Adobe Partner Day and Adobe Summit will be able to learn more about how the Adobe and Microsoft partnership can help them accelerate the digital transformation of our joint customers.
Jeana Jorgensen, General Manager, Partner Business Evangelism at Microsoft, will present during the keynote session of Adobe Partner Day. Topics of her remarks include a real-time update on the partnership as well as the key benefits the partnership brings to customers and Adobe Partners.
Microsoft will also run two sessions during Adobe Summit:
- S4889 - How Microsoft drives customer-centric marketing with digital transformation
- Tuesday, March 21, 2017
- 1:00 – 2:00 p.m.
- Location: Lido 3101A
- S4888 - Connected Marketing and Sales; better together with Microsoft and Adobe
- Wednesday, March 22, 2017
- 8:30 – 9:30 a.m.
- Location: Lido 3101A
Official Partnership Announcement
The press release announcing this ground-breaking partnership can be found here.
Microsoft Dynamics Partners Invited to Join Adobe Solution Partner Program (SPP)
Adobe’s partnering strategy for Adobe Marketing Cloud is primarily focused on co-selling with Partners like you. Generally, Adobe will process licensing transactions directly and Adobe Partners focus on delivering world-class professional services.
Membership in Adobe SPP is FREE and registration takes less than five minutes. Please use either the Firefox or Chrome browsers and click here for step-by-step instructions to join the program and receive a login to begin accessing information on the Adobe Solution Partner Portal.
New SPP Members Can Immediately Access Adobe Marketing Cloud Solution Training
Once you have successfully joined Adobe SPP, you can access training on Adobe Marketing Cloud solutions. Training paths are customized to your role in your organization (technical or sales roles). To begin your training path (once you are an Adobe SPP member), start here.
Grow your knowledge and skills on Microsoft Dynamics 365 for Sales solution through the Microsoft Dynamics Learning Portal
To support this partnership, Adobe partners will be able to access the Microsoft Dynamics Learning Portal (DLP) – an integrated learning portal and a single destination for partners to consume on-demand Dynamics training content in levels 100 (beginner), 200 (intermediate) and 300+ (advanced). The DLP offers you access to readiness learning plans, scheduled in-person and virtual events occurring around the world, exam preparation guides, assessments, and download of course materials.
Access DLP today
Learn more and access a 90-day DLP free trial at https://mbspartner.microsoft.com/dlpaccess
Access to Learning Plan on Microsoft Dynamics 365 for Sales in DLP
We have created a detailed learning plan with Microsoft Dynamics 365 assets to make Adobe partners proficient in the Microsoft Dynamics 365 for Sales solution.
Once you can access DLP, click here to download the Learning Plan.