
Experience growth at every partner level.
Being part of the Solution Partner Program makes that growth exponential across all the areas that matter. From individual employee training and company Specializations to an ever-expanding library of marketing resources and sales materials, your company will grow with Adobe.
join nowFind the right fit for your company.
No matter what level you join, you'll find benefits designed to help your company evolve toward digital transformation.
Community partners
Community partners are regional companies who fit the profile of an Adobe Solution Partner and who have expressed an interest in addressing customer needs with Adobe Experience Cloud solutions. Participation in the program as a Community partner requires the lowest level of commitment, and the qualification criteria are the least demanding.
Bronze partners
Bronze partners are regional companies who fit the profile of an Adobe Solution Partner and who elect to participate in extended benefits offered by the Solution Partner Program.
Silver partners
Silver partners are regional companies that have made a commitment to developing the skills required to design, develop, sell, and deploy solutions with confidence using Adobe Experience Cloud. They earn Silver level status based on a joint booking attainment, technical proficiency, and customer satisfaction. Silver partners make commitments to Adobe in exchange for Adobe’s direct assistance developing their Adobe related practice areas.
Gold partners
Gold partners are regional companies that have earned a higher regional designation in a particular Adobe geographic area (GEO). Gold partners develop Specialized Adobe practices in multiple Adobe Experience Cloud solutions.
Platinum partners
Platinum partners are companies or collections of related organizations with a significant presence in one or multiple Adobe geographic areas (GEOs). Platinum partners develop Specialized Adobe practices in multiple Adobe Experience Cloud solutions in one or across multiple Adobe geographic areas (GEOs).
PARTNERSHIP REQUIREMENTS
Comply with each of these annually to maintain your current level.
![]() |
![]() |
![]() |
![]() |
![]() |
Business Criteria | |||||
---|---|---|---|---|---|
Established companies offering digital marketing services and/or complementary technologies |
![]() |
![]() |
![]() |
![]() |
![]() |
Quality web presence |
![]() |
![]() |
![]() |
![]() |
![]() |
Partnership Requirements | |||||
Register in the Solution Partner Program |
![]() |
![]() |
![]() |
![]() |
![]() |
Solution Partner Program fee† |
$2,500 | $5,000 |
$10,000 | $15,000 | |
Business Code of Conduct compliance requirements |
![]() |
![]() |
![]() |
![]() |
|
Complete annual partner satisfaction survey |
![]() |
![]() |
![]() |
![]() |
|
Up-to-date Partner Finder directory profile (if applicable) |
![]() |
![]() |
![]() |
![]() |
|
Positive customer satisfaction ratings |
![]() |
![]() |
![]() |
||
Minimum number of successful Adobe Experience Cloud customer deployments |
2 | 5 | 10 | ||
Minimum annual subscription value of Adobe Experience Cloud attributed opportunities |
$200K* | $500K** | $5M*** | ||
Adobe Experience Cloud Certifications & Specializations required |
10 Certifications |
1 Specialization |
4 Specializations**** |
||
Market presence in two of four Adobe geographic regions (Americas, Europe/Middle East/Africa, Asia-Pacific, Japan) |
![]() |
All figures in USD.
* Minimum of $200K annual subscription value per year ($40K in Asia-Pacific or Japan) OR 40 additional certifications (25 in Asia-Pacific or Japan)
** Minimum of $500k annual subscription value per year ($300K in Asia-Pacific or Japan) or 60 additional certifications
*** Minimum of $5M ASV with no more than 75% of bookings in a single region, OR 100 certified resources with no more than 75% of certifications in a single region. Platinum (regional) designation requires 8 customer deployments, and a minimum of $1.25M ASV within a single region or 80 additional certifications.
**** At least four Specializations in at least two Adobe solutions in at least two geographic regions. Platinum (regional) designation requires only 2 Specializations.
† The payment of fees are subject to the payment terms in the “What is the fee to join?” section below. Platinum (regional) designation is required to pay a fee of $12,500
PROGRAM BENEFITS
Finally, reap the benefits of partnership.
Receive specific benefits designed to support your company's growth and your ongoing digital transformation.
![]() |
![]() |
![]() |
![]() |
![]() |
Access to Solution Partner Portal website (access varies by level) |
![]() |
![]() |
![]() |
![]() |
![]() |
Access to Solution Partner Program Help Desk and Partner Portal resources |
![]() |
![]() |
![]() |
![]() |
![]() |
Access to all program newsletters, emails, and webinars inc Strategy and Technology updates |
![]() |
![]() |
![]() |
![]() |
![]() |
Sandboxes and Non-production software licenses | ![]() |
![]() |
![]() |
![]() |
|
Hands-on training environments and exercises | ![]() |
![]() |
![]() |
||
Access to Adobe Demo Hub | ![]() |
![]() |
![]() |
![]() |
|
Participation in pre-release and/or betas |
![]() |
![]() |
![]() |
![]() |
|
On-demand training, webinars, and learning resources |
![]() |
![]() |
![]() |
![]() |
![]() |
Partner specific learner journeys and certification paths |
![]() |
![]() |
![]() |
![]() |
![]() |
Discounts on Adobe Experience Cloud virtual and instructor-led training courses as well as custom onsite training delivered by Adobe Digital Learning Services | 15% | 25% | 30% | 30% | |
Onsite Training | ![]() |
||||
Certification Exam Vouchers (for main entity) | 3 | 10 | 15 | 20 | |
Discounts on Adobe Experience Cloud Certification Exams | ![]() |
![]() |
![]() |
![]() |
Access to Marketing Resource Center |
![]() |
![]() |
![]() |
![]() |
![]() |
Marketing @ Scale Program Access |
![]() |
![]() |
![]() |
![]() |
|
Partner Finder directory listing |
![]() |
![]() |
![]() |
![]() |
|
Adobe Partner badge and logo |
![]() |
![]() |
![]() |
![]() |
|
Using Adobe trademarks in Search Engine Marketing* | ![]() |
![]() |
|||
Invitation and discount to Partner Experience at Adobe Summit |
![]() |
![]() |
![]() |
![]() |
|
Marketing Support |
![]() |
* This is offered as an opportunity-based benefit.
Deal Registration with financial benefits |
![]() |
![]() |
![]() |
![]() |
|
Sales Support |
![]() |
![]() |
![]() |
||
Access to Adobe Sales Atlas and Sales Plays |
![]() |
![]() |
![]() |
![]() |
![]() |
Customer references and case studies |
![]() |
![]() |
![]() |
||
Adobe Experience Manager download |
![]() |
![]() |
![]() |
![]() |
|
Discounts on Adobe Connect web conferencing services |
30% | 70% | 100% | 100% |
PARTNER LEVELING PRACTICES
We evaluate your needs every year.
Partner leveling occurs annually to ensure continued growth and to make sure your business is at the right level, receiving all the benefits that will help you succeed. Geographic partner leveling is also available. If your business spans multiple Adobe geographic areas, you may hold differing partnership levels in each region your business covers.
Levels and benefits FAQs
The Solution Partner Program is designed for companies that put Adobe technologies to work through implementations, creative services, technological innovations, solution development, system integration and strategic thought leadership. |
There is no fee to join the Adobe Solution Partner Program at the Community level. Fees apply to all other levels. If you join the Solution Partner Program at the Platinum, Gold, Silver, or Bronze level, you must pay the fees according to the table under the Program Fees Section. The fees paid by you will also cover your Affiliate(s) that are eligible for the Solution Partner Program. Affiliate(s) means, for a party, any other entity that controls, is controlled by, or under common control with, the party. All fees will be due and payable net 30 days and will be measured from the date of invoice. All invoices will be delivered electronically. Adobe may charge interest at a monthly rate equal to the lesser of 1% per month or the maximum rate permitted by applicable law on any overdue fees, from the due date until the date the overdue amount (plus applicable interest) is paid in full. You must provide clear indication with your checks (or other form of payment) as to which invoices (or portions thereof) the payment should be applied. Alternatively, these payment details can be emailed to sjar@adobe.com no later than the date of payment. If you fail to pay any amount due under this Agreement according to the payment terms contained herein, Adobe will send a reminder notice. If you fail to pay within 15 days of the date of the reminder notice, Adobe may, in its sole discretion, setoff such unpaid amounts against any benefits to which you are entitled (e.g., deal registration) and/or terminate your participation in the Solution Partner Program. If you believe in good faith that Adobe has incorrectly billed you, you must contact Adobe in writing within 30 days of the invoice date, specifying the error. Unless you have correctly notified Adobe of the dispute, you must reimburse Adobe’s reasonable collection costs. You must pay the undisputed portions of Adobe’s invoice as required by this Solution Partner Program Guide. The prices in the Program Fees Section do not include applicable taxes. Adobe will invoice you for any applicable taxes, and you must pay these taxes. Where applicable, you must provide a tax-exemption claim to Adobe before placing an order. If you are required to withhold income taxes from your payment to Adobe, you agree to send Adobe an official tax receipt within 60 days of payment to Adobe. |
The BCTQ is an online training concerning Adobe’s Business Partner Code of Conduct and survey, which takes about 15-20 minutes to complete. Partner contact people can log in to Captivate Prime to enroll in and take the BCTQ. Read more BCTQ FAQs › |
Memberships do not expire while members meet their partner-level requirements; however, partnerships are reviewed once a year and inactive partnerships may be terminated. |
Partner levels are automatically reviewed at the beginning of the year. If you meet the Silver level requirements, and would like to have a manual review, please reach out to SPPHELP@adobe.com and our help desk will connect you with the appropriate partner manager. |
Adobe provides resources to help partners build a successful practice. Visit the training page for information about on-demand training and credentials such as certification and sales accreditation. |
The Adobe Solution Partner Program is for companies who co-sell with Adobe its Experience Cloud and Document Cloud solutions. To review programs designed for Creative Cloud and desktop products, please visit |
We have done significant analysis on all the programs to understand benefits that partners found valuable and ensure they continue in the Adobe Solution Partner Program. In most cases, benefits are equal or better under the single program. We are excited to welcome Marketo and Magento partners and look forward to building our businesses together! |
Ready to become an Adobe partner?
Get started today with the Solution Partner Program.
Join now